How to improve the tactile perception of products through the design of PET shrink film?
Publish Time: 2024-07-08
In the field of product packaging, PET shrink film not only has the function of protecting and displaying products, but also can enhance consumers' tactile perception of products through clever design.
First, we can start with the surface texture of the film. Designing PET shrink film with subtle concave and convex textures, when consumers touch it, they can feel the unique texture. For example, simulating the texture of natural materials, such as wood grain or leather grain, can give people a warm and real tactile feeling.
The thickness of the film also affects the tactile perception. Thicker PET shrink film gives people a more solid and textured feeling, which is suitable for products that need to convey high quality and stability; while thinner film gives people a light and soft touch, which is suitable for emphasizing the exquisiteness and delicacy of the product.
Adding thickening or thinning treatments to local areas of shrink film can create different tactile levels. For example, increasing the thickness at the key logo or gripping part of the product allows consumers to perceive the key information more clearly or get a more comfortable grip when touching it.
In addition, taking advantage of the elastic properties of PET shrink film is also a method. By adjusting the degree of shrinkage, the film can have a certain elastic tension in certain parts. When consumers touch it, they can feel a slight rebound, which increases the interactivity and fun of the product.
You can also add a soft coating or lamination to the film to make its surface soft and skin-friendly, which can enhance the comfort and pleasure of consumers when touching it.
Design in combination with the shape and function of the product. For products with special shapes or requiring specific operation methods, such as products with handles or buttons, the PET shrink film is closely fitted with it, and special treatment is performed on the corresponding parts to enhance the tactile feedback during operation.
In addition, by printing patterns or texts with three-dimensional effects on the shrink film, when consumers touch it, they can feel the concave and convex feeling of the pattern, thereby enhancing the tactile experience.
In short, through the careful design of the texture, thickness, elasticity, coating and combination of the PET shrink film with the product shape, consumers' tactile perception of the product can be significantly improved, adding unique charm to the product, and improving the product's attractiveness and competitiveness in the market.